Dior Style Empress

A cosmetics spot for Christian Dior.  My task was to create the back stage vibe of a fashion show.  My inspiration was a high contrast, dramatic look taken from a stage play or concert.  This is very different from real haute couture runway shows which flood models with light.  Traditional theatrical lighting fixtures and ample smoke added the drama.  But the fun came from the cameras.  We used Canon 7Ds and … an IPad.  The IPad approximated the Super 8 look of yesteryear.  Directed by Dimitri Falk.